Follow our mantra
You can be sure that every project at Designit follows our Triple I process: insight, ideation and implementation. Tried and tested by us for over almost two decades, the three steps are a sure-fire way of delivering clients a successful solution.
Our structured approach came to the fore when the International Federation for Housing and Planning (IFHP) asked us to create a visual identity for their next annual world congress, which was to be held in Copenhagen.
We spent months on insight – researching and analysing information – and ideation – generating ideas. And it gave great returns. More than a year before the event, we had a strategy.
Because of the project’s scope, we had to draw on all our areas of expertise. Our copywriters, graphic designers and interactive designers worked together to produce an eye-catching communication strategy complete with a visual identity, website, video and brochures.
When the congress kicked off in September 2007, the Designit team watched the event unfold with satisfaction. Our work inspired and challenged academics and analysts from all over the world to think about this issue from all angles – because we did.