Helping change diabetes
More than anyone else in the medico business, we understand the importance of finding the right solution. It’s not just about profit. Good design in medico doesn’t only change lives, but also saves lives.
Our expert knowledge of the industry has enabled us to form a lasting partnership with Novo Nordisk, the world leader in diabetes care. For almost a decade, we have met the company’s high standards in branding, industrial design, manual design and quality assurance.
Perfect partnership
The secret? Interdisciplinary teamwork. We bring together talented individuals with varying expertise to develop safe, user-friendly solutions such as:
- NovoPen® 4 - together with Steve McGugan Industrial Design, we created the world’s most reliable insulin delivery device
- FlexPen® - the world’s best-selling insulin delivery device
- AERx® - the world’s first pulmonary insulin device
- Induo® - two-in-one insulin delivery and glucose monitoring system
- The World's Best Manual - concept and execution of future Novo Nordisk user manuals
- Design Manual for Product Development - a product design guide that helps strengthen the company’s product DNA
- NovoFine® - contemporary and functional product brand and packaging system
- Intraweb - a product portal helping staff find information quickly and easily
- And another three or four in the pipeline, constantly
Today the giant continues to trust us with its future – proof that we get it right. Time after time. It’s a satisfying collaboration, not just for Novo Nordisk. By applying our unique expertise, we help people with diabetes around the world live more normal lives. No wonder we go to work with a smile!