Get to know us

Designit is home to 700+ designers, analysts, brainstormers, creators, doers, dreamers, explorers, geeks, leaders, learners, lovers, mamas, papas, renegades, strategists, marketers, tree-huggers, visionaries, question-askers with diverse expertise and perspectives working together to solve complex problems.

As an experience innovation company with creativity at our core, we work at the intersection of strategy, design, marketing, and technology. Through diverse lenses, humane technology, and purposeful risk, we’re driven by the belief that what matters tomorrow is designed today.

Where we stand

We’ve always known that design has the fundamental ability to change the way people live, work and play. We’ve seen it happen, and we’ve made it happen.

But it’s time for solutions that better connect brands, organisations, and businesses. Time to start addressing the challenges people and businesses face every day. And this calls for a new way of thinking. A new way of solving problems and measuring success. A shift from a human-centred perspective towards a humanity-centred one. Pursuing long-term progress for all over immediate value for some.

So, together with our partners, we’re hell-bent on turning change into progress—shared progress.

Our values

How we work and play in Designit is based on the same philosophy—the power of collective creativity. Our beliefs are the foundation of the work we do and with whom. But we also acknowledge that collective creativity is as essential to us as the people who make Designit what it is. The impact of what we design lies in our differences.

Recognising the diversity of cultures, backgrounds, skills, and needs that we have expands our perspective. It challenges us. It helps us go further. We aim to promote an empathetic, equitable, inclusive, ally-driven mindset within Designit and our partners and projects. Of course, culture is often made up of both written and unspoken rules. We are what we do, so how we act in our everyday lives makes all the difference.

Our Jobs page has more about how we approach employee experience, how Diversity, Equity and Inclusion (DEI) is ingrained in everyone’s role, and how our onboarding, talent development and hiring process uses all of these as a guiding light.

Curious to know how we can help your organisation shine through design, marketing and experiences? Learn more about our work, services and the industries we help progress. If you want to join us, check out our openings.


  • Nic Parmaksizian

    Chief Executive Officer,


    Read more about Nic

  • Laura Breines

    Regional Head of Americas,
    New York & Seattle


  • Paula Otero

    Regional Head of Europe,


  • Krista Lucero

    Regional Head of APMEA


  • James Pickett

    Chief Operating Officer,


  • Nisha Kashyap

    Global Head of People,


  • Rob Lederer

    Chief Commercial Officer,
    New York