![The banner titled "Do No Harm" features a field with scattered individuals walking amidst tall grass and wildflowers, creating a serene and natural setting. The text "Do No Harm" is prominently displayed in large, white letters in the center of the image. Below this, the banner acknowledges collaboration with several institutions: the Oslo School of Architecture and Design (AHO), the School of Visual Arts in New York City (SVA NYC), Politecnico di Milano, and the University of Canberra. The logos of these institutions are arranged along the bottom of the banner.](https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=400&s=aa63b9910d9d88fbb32cda944910ca5f 400w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=78ebc8554cf7d2e36750be0e745dcc20 600w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=8449d4c2cfe2f359615d47b0957b2100 800w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=33564a6be495de86f6be3ff3c07f35c9 1000w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=a21c20ff1041a91b6cf015a2d6ea70de 1200w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=16aef07143fc13c042a5ec6684aaacf6 1400w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=3e5eeb4b98d8048300ec5fce05e1b269 1600w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=366b3a61da422d96364ddc0393f77efe 1800w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=74fa168eed6fac9afe3a45dccf253d23 2000w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=28b85bb3277fb34f16337eb4f01a1a64 2200w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=912570dc01104ea3f9e7a66bea5e33b5 2400w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Web-Banner-Collaborators.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=22377e63d7f4bd31071bba7f6515cdf5 2600w)
We believe that innovation and creativity should be aligned with the well-being of people and the planet—and we're not the only ones. International regulatory frameworks are increasingly focused on ensuring responsible business practices, such as the EU's Corporate Sustainability Due Diligence Directive (CSDD), Climate Risk Disclosure Survey (United States), and EU AI regulations.
Designit's Do No Harm Framework helps you navigate these crucial themes as sustainability issues become more pressing and consumers and employees move towards ethics and value alignment with brands.
By adopting a Do No Harm approach, businesses can more efficiently anticipate, prevent, and respond to potential harms. This practical guide transforms good intentions into documented positive impacts, providing a clear path for responsible and sustainable business practices
Consider the various areas where applying the Do No Harm framework to your projects can support better outcomes and drive transformative change:
- Policy and changing legislative landscapes
- AI considerations
- Risk management
- Sustainability considerations
- Brand ethics and consumer implications
- Forecasting and preparedness
- Recruitment and retention
- Culture boosting
Download our brochure to discover how this approach can assist you and your business in making informed decisions.
![](https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=400&s=9b1b5eea41d4e7843f7bd8e8aa4f910f 400w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=31d381438925f6392165d80b00bbafdc 600w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=3066a0ba55ac00d32a71e7dc136c7844 800w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=a3b969b1d9fb2fdf325a9aa577558e42 1000w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=e8882efae1cf4b1caa62d1a4546bbde9 1200w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=bb40c5b9c0a418f51fe205a0c415aa78 1400w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=b9eac57cabe22026c8224b346e1e4eb8 1600w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=40e1c8d48ac9343ffa463388768a25b3 1800w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=b24e7efd3f815551e3b99c75c228249f 2000w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=4bd9190bd43ccd10ab8e1bcf627b4cfe 2200w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=bf8e8a5e98f31de900d97315620212a4 2400w, https://designit-web.imgix.net/images/Pages/Do-No-Harm/Do-No-Harm-Press-Logos-Banner-white.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=9fa1100cad1f2f5eac3ffb730b45b07c 2600w)
- Creative Review: Should we be worried about AI washing?
- Media Post: 'AI Washing' Is A Thing More Creatives Should Know About
- Creative Bloq: Creatives need to be vigilant about AI washing
- Media Shotz: Top creatives blind To ‘AI washing’ – global poll
- Association of National Advertisers: A Better, More Transparent Way Forward with Social Media
- Business News: Three business predictions for 2024 - From Dr. Pardis Shafafi
Want to know more about how Do No Harm can benefit your business? We'd love to hear from you. Get in touch.
Contact
-
Dr. Pardis Shafafi
-
Giulia Bazoli
-
Deepshikha Kamerkar
-
Elphège Barthe
-
Myriam Molitor
-
Kevin O'Connor
-
Carla Damerell
Curious to learn more? You can find plenty more resources here:
- DNH and AI at COP28 (via Wipro in collaboration with Microsoft): https://www.wipro.com/events/cop28-uae/
- Designit DNH two-part POV (developed from a talk in Zurich in 2023): https://www.designit.com/stories/point-of-view/do-no-harm-in-design-part-one