![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=400&s=158112a755814ae8f91b80c91a7bf9bd 400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=7c90ebf6c3563b8a2f3b9272af5ebd9c 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=0cc68c1a4f560a909de96b4bf8d011ca 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=4db677cfe9e977acb9a137cb4f8cacbc 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=bfc60b64c0907a6a890a882854e09623 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=8b715390957f797ab9a30a680c9071f1 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=a234610b269a2db8464d0f2771d027d1 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=a2b30e300bacfd257e20e14c70a7ff60 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=acdcf24cc4f016076e857b1b2fb7256b 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=bff37a30a5faee9ac235e48d7ea1743d 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=129ace5147e18e4d91f8ef6b0df68ffb 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-header.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=8f190ad535e989cb89235e48331db0be 2600w)
Nykredit, one of Denmark’s largest banks and mortgage providers, came to Designit to set itself apart. Together we created a more modern, digital-ready identity to engage with Nykredit’s customers on a more personal level.
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=aebf1d2a2bac483e11402b2a998ceda2 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=f70743fb9d68f76d7ecf6d8ef5acafbf 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=5c7b1108b0a281b9019db31b1f3d4995 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=b83660921dc7e92dc0c477465fa76284 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=f776252310652a575b1009565773474f 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=67015e2643c6080dc6f09d83702a42aa 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=58e5bfe258758796a95ba847533b2c34 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=a818ff0e310a2b8944a276849fb2db8f 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=08d7dfb60191c52d1593947bca70668c 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=f3ce4f517eb218695199ba731c1a0bae 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/2017-01-26-Nykredit_noPayoff-Fallback.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=0193e6acc0e55a824748ace63b7a2897 2600w)
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=f275d1c5c795195073fa3a07ee073c25 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=4c0c337eb042ac4ee736dc0c44eab22a 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=22f4ade8b690c7c8cedabff7e69dcd06 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=1f75a20ed14262cb6d0a143fd5fddd2c 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=e4f32d1f792184f8486973b711555fc1 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=9a9c9b9e6ee3a8ced2c84d5119380a83 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=8ca5a06ff6de2aee3412c3f76bbdbff9 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=3ea37739d29bcb5fac2fbb1a47feb816 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=1b155482192b6c10aeb10ff0967a6add 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=64e08ac420027cd5b2cfea1a834bb87b 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=bfe939186de117ba6f4f7de3f5604330 2600w)
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=420691415aa30b004de9ec418f860d65 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=b68629bb5df663e099e75ecc46b4afd8 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=c54469bbdcf913508a8e65ab5aa17d93 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=6aede937c03e72410bd33e1c5bfd6955 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=f6c2db45e88bb2a81932c9ae13fbfefe 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=51e087dea5709c58674afc4f34009f0b 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=574715ab71e8497b25d1cb5fbc3ed4e0 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=a8303a2aef1b40397098b0d3fe4207d1 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=fd94bddf8522a14caf424b29b9a449f6 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=cff3e32f18525af1b73f2c3738902211 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-2.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=0ae5f9633ff731f2c746444e295c09fe 2600w)
The project initially set out to redesign the website, but together with Nykredit we soon agreed that its brand assets were made for the age of print, and didn’t translate well into digital. And so we formed a mixed team of brand designers, illustrators and digital designers, and built ourselves a war room within Nykredit’s offices. We worked simultaneously on the brand and website, allowing us to test concepts out in real time across different applications – app, web, print and motion.
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=18158ec27aafdfdef7298fc751e39027 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=86c9f61dccaa523c4dd2a722273cf1d4 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=dfad18e867c59e9fad596b3201c851e4 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=c0572446c452726a152c985b008c5ad8 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=77f03c442dc72245a7bf168dc09fe049 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=23e2c2657ac2e669caa20b43afb80f30 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=a537c3c11e4e87b3a02b5687c1c1db53 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=9e3ae12490393e928d94c9fc625b376b 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=79e984644cf18c86d03fcf612414e6d6 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=2daa5c15fa1e1479fbdb9c29292c7073 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-6.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=eb1d266ed3271a900b8ea9708726810e 2600w)
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=514950d020f671d144b2b05a8606c550 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=d94a32aba9c4bd74675e1a92de07183a 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=e4f361f49fb3967536af0008472a7de0 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=dfa6a329b3f15b33f12da3553924db6d 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=6c79a0967979be6801393c5261c8eb93 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=fe9a6ccbd8208505adbe8bd43126728c 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=e2dbd5c53380009a3a5c49bafa047070 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=a80c609e7693d26471a933080299eba4 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=3522d2a203142d864b44bb09288a6dfc 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=11960726901e7217a6408b29763c3e40 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-2-cubes.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=d416b70120725fcab7ec658504f13a10 2600w)
Together we have simplified, sharpened and systemised Nykredit’s brand DNA. Built on a system of squares, the brand guidelines are easily adaptable to different on- and offline applications.
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=eebcfe52a9117afa2cfc00842969f656 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=ff3fa90ab028e8a4aad05acfb1917b98 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=2987f681ab0556df8535b39180251b73 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=cb1c22d5ebf907dabdd063cf9dd632af 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=191185893950dd106857b419ded82b1b 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=9b151b5063e13bcfe18ee6f352182419 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=ad0053811e84a2d5cae1a1bcdf7d8e15 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=a7bb9aadf883041ec07169a8271adf34 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=20e5bb682b15466af90cf11242b016a9 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=92c3fec320b6771823d25f75b8b6c8b0 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-5.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=f4eecf720a51290684f256e1c75718b4 2600w)
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=c010f9430df9dc7b8e409fa84e726cbd 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=3104f91c41b7a1e6d9ede681da805d11 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=7317f4ce95f97869e688a0b7d60b4743 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=91981caa88b1059fd4270cab8535ed8e 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=7fed5057e44b2737a5f496e2b41baf4d 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=5f0e26bba727a2a4020e968e960b315b 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=082159acc57fd9396d81d897ef94e0e2 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=0e1f9f9870de0877be0c87f80efc7db7 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=5aad11cf8a6ce8178be3c14a4a6c1cec 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=f628aa56850af836a5cb2286500b9a21 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-4.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=4ee0f0aa0f7ecf573b558cbe202d24d6 2600w)
With a new color palette, photo style and illustrations, the brand assets differentiate the bank and inject some life into its communication across branches, social media, mobile banking apps – and the new website.
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=92a6d144c028e2ecc28694f027073244 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=be2b1b5b48e172c8cc1d2323cab84b30 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=955b03d2c3b01e84325ba784c8ec5307 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=6804697e94d3b3905e56bef9802b6cfb 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=3000d7712b1d097917d6218af66f0872 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=38c6a25d964a6577e7ec1d730daacf32 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=37f725b50df682c8417b04b628bd9284 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=8ef6b5bb1a108e09416fbfc6367ae0d1 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=f031c29eb9dfe1185359b278ee5bbca8 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=e0327404e8ebe0ec6272deee388cd098 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Landscape-1.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=27e420c0433489e24f933b7971dcd53a 2600w)
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![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=87cbb31a48feeb1b5b681d25153b206a 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=147e8e4f9271eb47fc1306ba5da233c1 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=ff655be988f7b8adf68dedf94a0095c8 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=780082a448bc6a0fc53d65e837dab14f 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=36a5e3096e2881be0ca969469cbbd939 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=58e06268ff34cc8bbf07df7ceb09ce28 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=aa3a31bcf44578e406ba9ba7740db500 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=61c5ea7ed33f1dde76cd38adddd6ffb6 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=70a3c294bf1d581dcee6633ff3019574 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=008ffd4ef0b03594a3a2662436752f62 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=e1703fb3bc70bfd49237c9af19b5f82d 2600w)
‘There used to be a hesitation around brand projects in the organisation. But since the rollout, people can definitely see the value in our refreshed brand – it’s modernised the organisation and the way we communicate.’
Morten Møller Madsen
Executive Vice President, Digital and Marketing
![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=bc444da698a2a4f8414a37894666430c 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=502f2205134298e23db3a87ccc3e98f9 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=2413c0ea81cca0b1ef806f37f99e3dd9 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=07a856b6be6dd12c9517c85dc37ce001 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=925bef5071f6ba788a73aeb23bc30e19 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=d43eb451ec1c4dd246d08afb947cd884 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=33379e9a244c657c51ff32d025395b6d 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=9e7d431df9393e48dba68828a970257d 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=f852d5dd478522e0285c9b55c87d3987 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=2bd3b917c21b57227e01519c41b62751 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Body-Portrait-9-NEW.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=c2e903bb21c8399dd2dcffbf5c1ab6df 2600w)
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![](https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=600&s=f633575cd0de01d8ac9fd3117b6abb16 600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=800&s=bb695e72e633ff03eee482eb231f8094 800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1000&s=329b696efd3b3dff8ff9087e68d937e3 1000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1200&s=671b4ba77efa1feac56e98208759f7e0 1200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1400&s=fa648bc968ea37fb8fe55e9843bb93a5 1400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1600&s=33113dd5f7a893c251fab731dde721ab 1600w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=1800&s=5aea89bcc37006483d8b981ce1b1b7a5 1800w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2000&s=4f5dd62b4c7f5a0377f9b94661397ed9 2000w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2200&s=cad885dc66d77162fedb960951562866 2200w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2400&s=58b0f0ed853c810082e7dc1082bd5fe0 2400w, https://designit-web.imgix.net/images/Case-studies/Nykredit/Desigit-nykredit-7.png?auto=compress%2Cformat&cs=srgb&fit=clip&q=90&w=2600&s=61db5ebc9a06a17e2517b385cb877a49 2600w)
Outcome
Red Dot Award
Details
Client
Get in touch
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Frida Setterberg
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David Ramskov Hansen