Wilfa

A conceptual sketch of a kitchen appliance, possibly a blender or food processor, with a modern design. The main body is cylindrical with two prominent handles on the sides and a funnel-like top with an opening labeled ‘Flour Control.’ There is an additional separate kettle-like object to the left side of the main body, labeled ‘Temperature Control.’ The base appears to be a flat platform that connects both components. The sketch is colored with shades of white and yellow highlights, and there are some loose yellow circular sketches in the background.

Wilfa and Designit came together to develop a new product experience and series of coffee machines. The result is the award-winning SVART Manuell and Presisjon – the style direction for future Wilfa products.

A close-up view of the upper part of a kitchen appliance, which appears to be a juicer or blender. The focus is on the control panel, featuring a simple interface with an indicator light and symbols suggesting different operating modes. The appliance has a sleek design with a combination of black and metallic finishes, placed on a kitchen counter with blurred background details.

A modern coffee brewing station with a sleek design is displayed on a kitchen counter. The setup includes a clear cylindrical water reservoir to the left, a metal and black coffee filter holder in the center, and a glass carafe with a handle to the right. The background features a blurred view of a window, suggesting this is in a home setting. The focus on the coffee equipment highlights its contemporary aesthetic and suggests an interest in specialty coffee preparation.

Departing from the popular trend of fancy ‘continental’ flavoured lattes and espressos, Nordic Coffee Culture embraces the pleasures and subtle nuances filter coffee can provide, when it’s made right. And this is exactly what Wilfa wanted to capitalise on when they set out to develop the SVART line. The project kicked off with a period of extensive research, including a collaboration with champion barista Tim Wendelboe, and workshops to examine solutions from the perspectives of the consumer, the market and coffee professionals.

A modern coffee maker with a sleek design. It features a water reservoir with measurement markings on the left, a central brewing mechanism, and a glass carafe with a handle placed on a warming plate. The coffee maker is predominantly black with some transparent parts, and it is set against an isolated white background.

A clear glass cup filled with a dark liquid, presumably coffee, placed on a saucer. The cup and saucer are on a surface with a distinct shadow cast by the light source, creating an interesting contrast of light and shadow.

SVART Manuell is a manual, ‘pour over’ machine similar to a drip coffee machine, but with SVART Manuell, you pour the water over the grounds yourself. Meanwhile, SVART Presisjon has fully automatic features. Both coffee brewers not only give the user ample control over the process of making coffee, but ensure that all the elements of fresh water, flow, brewing time, and brewing temperature are all properly optimised for maximum success. The brewers have met all of these demands with a certification from NKI, the leading Norwegian authority certifying coffee brewers.

Outcome

Norwegian Design Council

SVART Manuell
Winner of an ‘Award for Design Excellence’

Red Dot

SVART Presisjon
Product Design Award, 2013

iF

SVART Presisjon
Product Design Award, 2013

Details

Client

Wilfa

Industry

Lifestyle

Studio

Oslo

Offerings

Product Design

Wilfa

Outcome

Norwegian Design Council

Red Dot

iF

Details

Client

Industry

Studio

Offerings

Get in touch

Oslo